ABOUT THE PROJECT:

Flo is one of the most recognizable faces in advertising, having been Progressive's official spokes-character for nearly a decade. And with so many Progressive commercials released every year, our challenge was always to put a new spin on this familiar world. 

CREDITS:

Client: Progressive Insurance

Agency: Arnold Worldwide

Executive Creative Director: Sean McBride

Creative Directors: Josh Kahn & Nate Donabed

Associate Creative Director (Art): Mike Sullivan

Sr. Art Director: Ashley Herrin

Sr. Copywriter: Liz Breen

Production Company: Station

Director: Brendan Gibbons

CW: Liz Breen & Patrick Franklin